Celebrity & pop culture
How Beyoncé’s Lemonade Anniversary Sparked a 42% Streaming Surge - Lessons for the Music Industry
Hook: A 42% Streaming Surge in 48 Hours When Beyoncé posted a nostalgic snapshot of her 2016 visual album Lemonade to mark its anniversary, the world hit ‘play’ in unison. Within just 48 hours, global streams jumped 42%, turning a single Instagram moment into a full-blown launchpad for new music.